May 08, 2026
Launching Simple Data Hygiene
Automatic CRM data quality for HubSpot. Weekly scans, A–F grades, and one-click formatting fixes. Available now on the HubSpot Marketplace.
Simple Data Hygiene is now available on the HubSpot Marketplace.
It scans your contact and company records automatically, assigns an A–F grade to each record, and fixes common formatting problems in one click. It works on Free, Starter, Professional, and Enterprise plans. No Operations Hub subscription required.
What it does
A–F Quality Grades Every record gets a grade based on name formatting, email validity, phone structure, and required field presence. You see exactly where your data stands without exporting to a spreadsheet.
One-Click Auto-Fix Names get title case. Emails get lowercase. Phone numbers normalize to E.164 format. Company data gets cleaned. You review the changes before applying them.
Quality Checks The app flags high-risk formatting and validation issues using email, name, phone, and domain signals so teams can prioritize safe fixes.
Weekly Scans and Digest Emails Set up automated scans and receive a Monday morning summary of what changed and which records still need attention.
HubSpot Record Cards View quality scores and cleanup actions directly on contact and company records inside HubSpot. No tab switching.
Workflow Actions (Pro Plan) Automatically format and score records as part of HubSpot workflows. Enforce data quality rules while you sleep.
Pricing
| Plan | Price | Best For |
|---|---|---|
| Free | $0 | CRM audit and manual fixes |
| Starter | $19/mo | Weekly scans and digest email |
| Pro | $49/mo | Workflow actions and custom cadence |
| Business | $99/mo | High-volume portals and agency workflows |
All paid plans include a 14-day money-back guarantee. No per-record charges.
How to install
- Visit the HubSpot Marketplace listing and click Install.
- Grant read/write permissions for contacts and companies.
- Run your first scan. Get your grade in under two minutes.
What is next
We are already working on the next focused utility for HubSpot teams. If you have a specific data problem you want solved, email us at contact@objectweave.com. We read every message.